Guest WiFi is widespread with literally millions of access points deployed throughout retail, hospitality, education and other industries.

Knowing how many visitors connect, return visitors and similar data is valuable and there are products out there which can do this. All such products on the market today require an on-premise deployment: either an (expensive) hardware solution, new access points, or upgrading the firmware of your existing access points. Doing this for a few access points is manageable. Larger deployments are a totally different matter however.

We’re always looking at solving existing problems in a more intuitive, and simpler way. And Rawstream’s Location Analytics is what we came up with.